WIN
The beverage data standard
- The data standard digitally connecting the entire beverage industry.
- Automated product information exchange between producer and distributor.
- Increase business efficiency by choosing WIN #winwithWIN.
The challenge of digital connection
Right across the value chain, ever more data is required to sell a beverage.
Product information, however, is a raw material that the majority of companies cannot produce themselves. To gain product information companies are often dependant on players further up the value chain. This is a problem that companies themselves are not able to solve, but must look outwards to the value chain as a whole. The beverage industry, therefore, currently faces a momentous challenge:
How to digitally connect the beverage industry across the whole value chain.
The ‘digital cul-de-sac’
The beverage industry faces the challenge of digitally connecting the whole value chain.
Whilst companies have been highly successful in digitalising internally, the wider beverage industry still contains ‘digital cul-de-sacs’. This means that the digital solutions put in place by individual companies are incompatible with one other.
Companies, therefore, face the problem of not digitally speaking the same language. When transferring product information to one another, this costs companies considerable time, money and errors.
Companies that do not speak the same digital language lose out on efficiency
This is why we developed WIN: The Standard for data exchange across the entire beverage industry
Speak the same digital language with WIN
To accurately and efficiently transfer beverage data, companies in the beverage industry need to speak to the same digital language. Achieving this, however, requires a uniform digital infrastructure.
This is why we developed WIN: The Standard for data exchange across the entire beverage industry
WIN
Enables automated data exchange between producers and distributors across the value chain
Allows companies to effortlessly import and utilize beverage data using their existing ERP systems
Integrates with existing IT infrastructure that enables producers and distributors to speak the same digital language
Produzenten
- Producers have full control over their product information
- Ability to create product portfolio
- Interface for ERP systems on request
- Free for producers
Händler
- Distributors can choose the information fields important to them
- Data transfer into ERP systems at the touch of a button
- Supports digital marketing and sales
- Efficient communication between actors along the value chain
- Access to the beverage industry world-wide
- Data standard available in five languages
- Access to the beverage industry world-wide
- Data standard available in five languages
Win with WIN: Digital connection along the value chain
Wir unterstützen
Companies that already benefit from WIN.
